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Scale sales quickly & efficiently with pipeline & process, not people

Pipeline Generation

Build awarenss, trust & qualified sales pipeline.

Service Offerings

Positioning & Messaging Strategy Setup

A two-week engagement to define your core positioning and messaging strategy. We'll create a comprehensive framework that drives internal team alignment and powers all your go-to-market activities.

LinkedIn GTM Services

Turn LinkedIn into your top Go To Market channel with done-for-you strategy, content, ads, and warm outreach - building awareness, trust and sales pipeline at scale.

Outbound & Automation Services

Automate & scale your signal-based outbound motion with custom, clay-powered workflows for lead-enrichment, research, routing and copywriting - filling your pipeline with process, not people.

Ideal For:

B2B Software firms with 10-250 FTEs, >500k ARR & >10k deal size committed to scale trust & pipeline, not leads & calls.

Typical Investment

CHF 4'000-14'000/ month

per month including tech stack, after paid 2-6 weeks one-time setup + at least 6 months commitment

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HubSpot CRM

Scale Sales Efficiently, data-driven & predictable.

Service Offerings

HubSpot Implementation & Migration

Consolidate your fragmented "Tool Zoo" into a single source of truth with HubSpot for Marketing, Sales, and Customer Success. Expert setup and migration that delivers data clarity within weeks and eliminates 20-50% of time wasted on manual reporting.

HubSpot RevOps & Management

Turn your HubSpot into a predictable revenue factory with ongoing optimization and automation. Expert RevOps support that builds dashboards, workflows, and systems to increase visibility, reduce costly hiring mistakes, and scale like an ARR assembly line.

Ideal For:

B2B firms with 5-50 FTEs not married to Salesforce and committed to scale ARR through process, not (just) people.

Typical Investment

CHF 5'000-50'000

total implementation, integration & support fees
depending on the complexity

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Fractional Sales

Closer bigger deals faster with a Fractional Sales Leader.

Service Offerings

Deal Desk, Training & 1:1 Coaching

Expert deal support and hands-on coaching from a sales leader with 10+ years B2B experience. Deal desk to close bigger opportunities, team training programs to scale your playbook, and personalized 1:1 coaching to develop high-performing reps - without hiring a full-time leader.

Fractional Sales Leadership

A hands-on VP of Sales who owns your entire sales function 1-3 days per week - from strategy and process to pipeline management and team development. Get experienced sales leadership to build a professional, scalable sales organization without the cost or risk of a full-time hire.

Ideal For:

B2B Software firms with 10-250 FTEs, >500k ARR & >10k deal size committed to scale like a professional sports team, not a family.

Typical Investment

CHF 4'000-24'000/ month

for typically 3-9 months depending on intensity of 0.5-4 days per week & sales leader seniority

Trusted By

Wie führende B2B-Unternehmer:innen bereits mit uns erfolgreich waren

Über 350 B2B-Unternehmer:innen in der DACH-Region haben bereits mit uns ihren Umsatz schnell und effizient gesteigert.

3 solved challenges in 4 months

From 700K Impressions to C-Level Meetings to closing a 400k Deal in 4 Months with a LinkedIn GTM Motion

1 solved challenges in weniger als 3 Monate

node.energy generiert 5x mehr Demos in 3 Monaten via mit Clay in HubSpot integriertem Targeted Outbound

1 solved challenges in < 1 month

Faster Sales Cycles & +2x Pipeline Visibility from CRM Overhaul in <4 Weeks

2 solved challenges in

VARIO erzielt 6-stellige Neukundenumsätze pro Monat & 6 Termine mit Zielkunden an einem Tag

2 solved challenges in less than 18 months

Unique scaled 0-7-figure ARR in less than 18 months.

Unique scaled 0-7-figure ARR in <18 months. Here’s how they did it despite a ICP pivot and related changes:

5 solved challenges in less than 3 months

How Skribble Wins RFPs with Value Selling in less than 9 months

Skribble Doubles ACV by Transforming to Value Selling and Outbound

1 solved challenges in under 3 months

Setup to scale from 7- to 8-figure ARR

Maximilian Greschke, Founder and CEO of Recare, shared his company's journey and the pivotal role of Sales Playbook in their transformation. Recare is a SaaS provider for hospitals, optimizing discharge management and post-discharge care coordination. Approaching Series B, Recare needed to transition from aggressive market share acquisition to sustainable growth through upselling and cross-selling. The organization faced a critical juncture: internal stakeholders had departed, leaving operational and sales gaps that required immediate attention.

7 solved challenges in under 18 months

0-2M+ ARR in 18 months

“If you can’t afford to hire senior people & need to hire people who need more training to be successful, and/or in a stage of your startup where you need to lay the base for a scalable sales process, then SalesPlaybook is for you."

1 solved challenges in less than 1 month

210% quota with the help of referrals

Jan attended one of our referral workshops and went on to achieve an impressive 210% of his sales quota.

9 solved challenges in less than 18 months

Nexoya hits 3x ARR and raises Series A by increasing ACVs from 4-/5- to sometimes 6-figures

Nexoya tripled their ARR from six to seven figures and successfully raised their Series A. Here are five key learnings on how they also increased their ACV from five to six figures:

3 solved challenges in 2 Monate

HubSpot as the Single Source of Truth for the Entire Agency Group

Jung von Matt Switzerland is one of the leading creative agency groups, consisting of an ecosystem of eight agencies with over 140 experts.

Du willst Sales schnell skalieren?

Vermeide kostspielige Fehlentscheidungen und skaliere deinen Vertrieb in Monaten statt in Jahren (falls überhaupt).