Build an Outbound Sales Engine

More Qualified Leads With Less Effort

Most companies fail due to a lack of qualified pipeline from their Ideal Customer Profile.

Stop relying on volatile, uncertain leads from inbound, partners and your network.

Build & operate a repeatable, predictable outbound engine, without trial & error.

Issues You Might Face Right Now

No outbound mindset, skillset & toolset

You & your team have never been successful in outbound sales

No scalable approach

You source & contact people manually, with low success but high effort

No path from lead to customer

You get some replies to your outreach but fail to convert these to customers

How SalesPlaybook Can Help

Outbound mindset

Take "Nein" as "Noch eine Information nötig" and dig deeper

Outbound lead engine

Generate new leads consistently with a repeatable, automated and insights-driven process

Qualification engine

Understand if somebody is a fit without the need for a 30-60min call

Your Unique Sales Playbook

Plays to Build an Outbound Sales Engine

Our program will continuously adapt to your needs to address your most important sales challenges. Just follow your set of plays that will get you to the next level. And the next.

Play 1

Outbound Sales Mindset

Outbound Sales Mindset

You gather and provide a high-quality, trust-building base for discussion before the outreach.

Outbound Sales Skillset

You look forward to outbound sales motion since you sometimes win & sometimes learn.

Outbound Sales Rhythm

You take "Nein" as "Noch eine Information nötig" and dig deeper.

Covered Topics

What you will achieve

Play 2

Outbound Email Engine

Lead Sourcing At Scale

You generate new leads consistently with a repeatable, automated and insights-driven process.

Cold Email Copywriting

You achieve 60-90% opening, 20-50% reply and 3-15% booking rates.

Build Email Engine

All of this works for everybody in your sales organisation.

Covered Topics

What you will achieve

Play 3

Leverage LinkedIn

LinkedIn Outreach at Scale

You focus your outreach on your Ideal Customer Profile with proven messaging.

Cold Outreach Linkedin Campaigns

You follow a systematic process to scale your LinkedIn outreach in a data-driven way.

LinkedIn Network Growth Engine

Your LinkedIn network grows by more than 100 potential buyers per month without much manual work.

Social Selling

You focus on having human conversations resulting in Sales Qualified Leads.

Covered Topics

What you will achieve

Play 4

Qualify for Quality

Marketing-Sales Alignment

You have a clear handover "where marketing ends and sales starts".

Account Planning

You invest your time only with prospects who could become customers.

Agenda Setting

You understand if somebody is a fit without the need for a 30-60min call.

Covered Topics

What you will achieve

Lead Coach

Alexander Estner

Go-to-Market

Lead Coach

Helmut Käser

Deal Closing

Lead Coach

Lea von Bidder

Leads and Deals

Lead Coach

Maddy Agrawal

Revenue Growth

Founders Who Crushed This Challenge

2 Solved challenge

2 solved challenges

Aufbau skalierbare Pipeline Generation Engine als Kernkompetenz

2 Solved challenge

2 solved challenges

Scaling Enterprise Sales with HubSpot with Thomas Kofler, CCO Cargoo

2 Solved challenge

2 solved challenges

How Urban Connect reduced founder-dependency in sales in less than 6 months

2 Solved challenge

2 solved challenges

How Brame scaled 2x ARR at 50% lower sales CAC in less than 6 months

2 Solved challenge

2 solved challenges

How Houston & Ko scaled annual revenue 8x within 3 years

3 Solved challenge

3 solved challenges

How TAP generated 2x qualified pipeline within less than 5 months

3 Solved challenge

3 solved challenges

0-10 Mio. ARR in 3 years with 0-1 Mio. ARR in in less than 12 months

3 Solved challenge

3 solved challenges

Wie Skribble mit Value Selling RfPs gewinnt in weniger als 9 Monaten

3 Solved challenge

3 solved challenges

Wie nexoya ARR 3x von 6- auf 7-stellig gesteigert hat und damit Ihre Series A

2 Solved challenge

2 solved challenges

Unique scaled 0-7-figure ARR in less than 18 months.

4 Solved challenge

4 solved challenges

Mehr als 8x ARR in weniger als 3 Jahren durch 10-50x grössere Deals und Aufbau Outbound Engine

2 Solved challenge

2 solved challenges

Skalierung von 5- auf 7-stelligen Jahresumsatz in weniger als 3 Jahren durch Message-Market-Fit und 6-stellige Deals

4 Solved challenge

4 solved challenges

Grösster Deal in 9 Jahren aus Outbound Sales von 0 in weniger als 4 Monaten

2 Solved challenge

2 solved challenges

+70% ARR Wachstum bei Growth Stage in weniger als 12 Monaten

4 Solved challenge

4 solved challenges

5x MRR sales growth in under 16 months

3 Solved challenge

3 solved challenges

From less than 10 Customer Projects to Exit in under 12 months

4 Solved challenge

4 solved challenges

0-7 figure ARR in less than 12 months

2 Solved challenge

2 solved challenges

Built outbound sales in weeks

3 Solved challenge

3 solved challenges

Closed 30k deal in under 3 months

2 Solved challenge

2 solved challenges

Closing 250k ARR in under 6 months

3 Solved challenge

3 solved challenges

5× MRR in 18 months

3 Solved challenge

3 solved challenges

0-7 figure ARR in less than 18 months

Frequently Asked Questions About Close More Bigger Deals Faster

Further questions? Talk to Us