Turn your leadership team into a pipeline channel.
We build and operate a people-led LinkedIn presence that grows authority, trust, and inbound demand – through executive thought leadership, audience expansion, and signal-based outreach.
Your executives have the expertise. LinkedIn has the audience. You're missing the engine.
Most B2B leaders know LinkedIn matters. But between strategy, content, scheduling, and engagement tracking – it never becomes a consistent pipeline channel.
Ad-hoc content
Posts go out when someone has time. There's no strategy, no cadence, no system – just sporadic updates that never compound.
Missed signals
ICP prospects engage with your content, visit your profile, and react to your posts. Without a system, those signals disappear.
Stagnant network
Your executives aren't connected to the right people. The ICP network doesn't grow because nobody is actively expanding it.
A full-service LinkedIn engine – from strategy to weekly execution in 4 weeks
Discovery
We assess LinkedIn GTM fit: narrative quality, profile authority, ICP presence. You get a clear recommendation.
Strategy & Foundation
GTM alignment, content narrative design, content pillars, LinkedIn profile audit. The foundation everything builds on.
Setup & Launch
Profile optimization, content ops, first content batch, ICP expansion automation, engagement lists. Everything goes live.
Operate & Scale
Bi-weekly sprints. Content interviews, production, scheduling, engager lists, campaign maintenance, and strategy iteration.
What changes when the engine runs.
ICP visibility
Consistent presence and engagement from the prospects that matter. Your executives become the voice your market follows.
Inbound pipeline
Organic content and optimized profiles attract qualified inbound opportunities that didn't exist before.
Warm outbound fuel
Engagement signals generate bi-weekly lists of warm prospects your sales team can reach out to with context.
Faster sales cycles
Prospects arrive educated and trusting. Less time selling, more time solving. Buyer education happens before the first call.
Built for B2B leaders with a story worth telling.
This engine works best for companies with executives who have a distinctive narrative and authority with their target audience – and whose ICP is active on LinkedIn.
Mid-Market & Enterprise
Typically, B2B Mid Market & Enterprise Go-To-Market Motions. PLG possible.
Founders & Revenue Leaders
Founders or revenue leaders willing to invest 5 hours during setup and 2–4 hours/month ongoing.
From 55k CHF / year
Excluding setup for CHF 15k. Additional profiles at 12,500 CHF per quarter.
Let's find out if LinkedIn can become your pipeline channel.
In 30 minutes, we'll assess your narrative, audience, and LinkedIn fit – and give you a clear recommendation on the right path forward.
Why your sales pipeline is too empty
Limited ICP Awareness
Limited Message-Market-Fit
Limited Qualified Pipeline
Why your pipeline is too empty
Buyers do not know, trust or understand you well enough to engage with you.
Cut through the noise without "just rolling this up your inbox to ask when you have 30 minutes to jump on a call" (which is never in 2025 for great buyers).
Nobody knows you
Your target customers buy from incumbents and your competitors since they do not even know you exist.
Nobody trusts you
Your customer acquisition costs are really high because people hesitate to buy from you.
Nobody understands you
You waste tons of time in 1:1 conversations to explain why you exist.
Increase Trust
ICP buyers know you every day, without paid ads. Senior professionals trust, respect & like you.
Increase Demand
Customers "create" urgency without sleazy sales.
Increase Pipeline
Inbound pipeline increases without partnerships.
No crystal-clear messaging
You lack a crystal-clear Ideal Customer Profile,Buyer Persona definition, Sales Story and Case Studies.
No relevant expertise & experience
You have never built a B2B company from 0 to 7 to 8-figure annual revenue yourself, in a 2025 environment.
No clear path to success
You lack a proven process towards hitting message-market-fit and a traditional sales approach fails.
Accelerate market validation
Understand within weeks instead of quarters what market segments work (or not)
Accelerate conversion
Make it so easy to understand, evaluate & buy that customers want to skip pilot projects & PoCs.
Get peace of mind
Sleep well at night since you know exactly what you need to do in which sequence how & with whom.
Just "more leads, calls & reps" are not fixing your sales pipeline.
Ensure crystal-clear communication to attract your ICP and increase not only pipeline, but also sales conversion, velocity & deal size and set yourself up for repeatable, scalable growth.
Pipeline is like oxygen - you die without it.
Buyers drown in bad cold emails, LinkedIn messages & calls. So “Stumpf ist Trumpf” outbound fails - even what worked 12-18 months ago. It is time to build instead of destroy trust with your buyers through allbound.
No allbound mindset & skillset
You & your team have never been successful in combining inbound & outbound sales.
No scalable, repeatable approach
You identify, source, enrich & contact people manually, with low success but high effort.
No clear path from lead to deal
You get some replies to your outreach but fail to convert these to customers.
Allbound Mindset
Move from single-channel sequence "rolling this up your inbox or I will not talk to you again" to continuously engaging ICP buyer personas.
Allbound Pipeline Engine
Generate new qualified pipeline consistently with a repeatable, automated and insights-driven process.
Automated Qualification Engine
Understand if somebody is a great fit for you without wasting time in 1:1 calls or hiring expensive SDRs.
Chose how you want to work with us
We offer two collaboration models to help you scale your sales pipeline.
Done For You
Get things done with 3-5h/week
Focus on your core business
No more headcount
Sparring
Get consultancy & sparring
Execute hard 10-15h/week
Allocate 0.5-1 FTE
Why your sales pipeline is too empty
Limited ICP Awareness
❌ Nobody knows you: Your target customers buy from incumbents and your competitors
❌ Nobody trusts you: Your customer acquisition costs are really high because people hesitate to buy
❌ Nobody understands you: You waste tons of time in 1:1 conversations to explain why you exist.
Limited Message-Market-Fit
❌ No clear messaging: Unclear Ideal Customer Profile, Sales Story, limited success stories & validated sales process
❌ No expertise & experience: You have never built a B2B SaaS Startup.
❌ No clear path to success: There is no "magic formula" to find message-market-fit, traditional sales approach fails
Limited Qualified Pipeline
❌ No allbound mindset, skillset & toolset: You & your team have never been successful in outbound sales
❌ No scalable approach: You source & contact people manually, with low success but high effort
❌ No path from lead to customer: You get some replies to your outreach but fail to convert these to customers
Bonuses we offer to you
When you choose Pipgen, you gain access to valuable bonuses designed to enhance your sales strategy. These incentives not only streamline your process but also empower your team to close deals more effectively.
Bonus One
Comprehensive Sales Toolkit for immediate implementation and results.
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Bonus Two
Exclusive Access to Expert Webinars for continuous learning and growth.
What you will achive after working with us
Trust and Awareness amongst your Ideal Customer Profiles
Build trust amongst your target market and increase awareness of buyers for your brand. Therefore, buyers think of you when demand surfaces and trust you in helping them solve their challenges.
Clear Message and Channel-Market Fit
Find out which message resonates with which audience through which channel. Have clarity on what works and what doesn't.
Increased qualified sales pipeline from prospects ready to buy
Have a proven approach and system to generate qualified sales pipeline with the right customers at the right time.
A custom "Allbound-Engine" which grows with you
By combining brand-building initiatives with targeted campaigns and a clear funnel, your scale trust and awareness in your target market, as well as capture and convert demand when it surfaces. This ensures not only short-term wins, but also long-term, sustainable growth as your brand earns recognition and credibility.
Uncover the #1 Roadblock Holding Back Your Sales Pipeline Growth
What is a Pipeline Generation Launchpad?:
Join a 90-minute strategy call with an experienced pipeline generation consultant. Together, you'll deep-dive into your Go-To-Market strategy and uncover the biggest obstacle preventing you from building a consistent, qualified sales pipeline.
What you will be walking away with from your Launchpad
Identify & define the Problem BEHIND the Problem
It’s rarely the challenge you think it is. Our experts have seen hundreds of pipeline generation roadblocks—and they’ll help you uncover the root issue holding your sales efforts back. By the end of the session, you’ll have a clear understanding of what’s truly preventing your pipeline from growing.
Clear Next Steps
No fluff, no generic advice—just actionable insights grounded in real-world experience. You’ll get a prioritized action plan outlining exactly what you need to do next to generate more qualified opportunities and build a predictable sales pipeline.
Confidence, Clarity & Courage:
Walk away knowing exactly what to focus on. No more second-guessing, no more wasted effort. With a deeper understanding of your Go-To-Market Strategy, you’ll have the confidence to take decisive action, the clarity to cut through distractions, and the courage to execute with conviction.
Trust us, and trust what our 350+ happy clients are saying
From 700K Impressions to C-Level Meetings to closing a 400k Deal in 4 Months with a LinkedIn GTM Motion
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node.energy generiert 5x mehr Demos in 3 Monaten via mit Clay in HubSpot integriertem Targeted Outbound
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Magnolia builds & scales enterprise-grade trust with SalesPlaybook’s hands-on pipeline generation team
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From Manual Outreach to AI-Automated Sales Pipeline in less than 6 months
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30+ booked ICP calls and 2x Website Visitors from >2k content engagements in <3 months
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Building a Scalable Pipeline Generation Engine as core mechanism
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BRAME scales trust with LinkedIn Brand Building
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How Brame scaled 2x ARR at 50% lower sales CAC in less than 6 months
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Nexoya hits 3x ARR and raises Series A by increasing ACVs from 4-/5- to sometimes 6-figures
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0-10 Mio. ARR in 3 years with 0-1 Mio. ARR in in less than 12 months
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210% quota with the help of referrals
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Professionalised sales to setup scale in less than 4 months
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How Urban Connect reduced founder-dependency in sales in less than 6 months
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Scaling Enterprise Sales with HubSpot with Thomas Kofler, CCO Cargoo
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Professionalization of Customer Acquisition as Professional Service Firm
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How Skribble Wins RFPs with Value Selling in less than 9 months
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How TAP generated 2x qualified pipeline within less than 5 months
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Scale sales from 500k to 2 Mio. annual revenue within less than 3 years
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0-7 figure ARR in less than 18 months
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How Houston & Ko scaled annual revenue 8x within 3 years
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More than 8x ARR Growth in less than 3 years through 10-50x larger deals and building a scalable outbound engine
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0-7 figure ARR in less than 12 months
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Biggest deal in 9 years. from Outbound Sales in less than 4 months
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From less than 10 Customer Projects to Exit in under 12 months
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Zylon hits 5x revenue with hands-on Fractional Sales & LinkedIn Brand Building
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Closed 30k deal in under 3 months
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5x MRR sales growth in under 16 months
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Unique scaled 0-7-figure ARR in less than 18 months.
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Selling to decision makers instead of analysts within less than 4 months
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Scaling from Five to Seven Figures in Annual Revenue in Less Than Three Years through Message-Market Fit and Six-Figure Deals
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Matchory achieved 3.5x MRR growth as a ProcureTech company in less than 6 months
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5× MRR in 18 months
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Closing 250k ARR in under 6 months
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Ramped up new Account Executive in weeks
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Built outbound sales in weeks
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Frequently Asked Questions
We are aware that, in our space, it can be tough to understand if we are truly a great fit for you.
Typical Pipeline Generation collaborations take at least 6 months to setup, build, operate & iteratively scale your Allbound Engine and help you increase awareness, trust, demand & pipeline quickly, efficiently & without 6-figure mistakes, hiring more people or paid ads.
That said, we are committed to accelerate value creation & learning velocity as much as possible for you and usually get the first campaigns & content live for you within 2-4 weeks upon kick-off with a measurable impact on demand generation within 1-2 months and pipeline generation within 2-4 months.
We are a curated, "hungry" team of 10+ full-time B2B marketing & sales professionals that pretty much all started their career with cold calling, selling with an unknown brand, closing at least 6-figures from 5- & 6-figure B2B SaaS and/or agency deals, complemented with a trusted pool of very senior "Sales Masterminds" that are not for hire (we honestly tried with many of them...) for specific areas such as negotiation, procurement, pricing, sales talent acquisition & interim management.
You always get to work with a Lead Consultant as your Single Point of Contact (SPOC), who runs usually weekly sprints with you and can & will orchestrate complementary help for you where useful, such as a HubSpot Launchpad deep dive if you are working with us on Pipeline Generation.
We mainly work with fast-growing 7- & 8-figure entrepreneurs committed to increase pipeline, revenue & sales efficiency by investing 5-figures per quarter to scale through best-in-class processes instead of just "throwing more people at problems". Our ICP clients see sales as the #1 driver of enterprise value and a TOP 3 priority of their business.
SalesPlaybook is the #1 Revenue Enablement & HubSpot CRM agency in DACH helping already 350+ B2B clients such as Beekeeper, bexio, Pleo, Skribble, Boostbar & Urban Connect to scale sales quickly, efficiently and without trial & error by generating qualified pipeline, closing bigger deals faster & scaling sales efficiently through hands-on pipeline generation, 1:1 sales coaching & training and Hubspot services.
Scale sales quickly, starting now?
Avoid 6-figure mistakes and scale sales within months instead of years (if ever).
