
Innovate Pipeline Generation Strategies: Our biggest takeaway from this session was the importance of diversifying our prospecting strategies. Initially, we focused heavily on LinkedIn, but we realized that incorporating other methods—like cold calling and face-to-face meetings—creates a more effective outreach approach.
Humanised Sales In An AI-driven World: One key learning was the power of humanizing interactions, especially in an AI-driven world. Simple, authentic engagement, such as short videos or casual messages, builds trust and makes outreach more natural. The idea of asking urgency-driven questions, like "If we needed to build a $100K pipeline in 24 hours, what would we do?", helped us rethink our strategy and prioritize impactful actions.
Sell More To Decision Makers (not Influencers): A major mindset shift was overcoming hesitation to reach out directly to CEOs and decision-makers with concise, value-driven messages.
Additionally, ensuring that every meeting ends with a booked follow-up prevents lost opportunities and keeps the sales process moving forward.
Revenue Enablement Outcome: This session reinforced that success in prospecting comes from a balanced mix of modern tools and traditional sales methods. By blending LinkedIn, cold calls, in-person visits, and video messaging, we can stand out from competitors and build stronger relationships. This shift in approach has already made a significant impact, and we’re excited to implement these strategies for greater success.
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